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Specialist Nursing Campaign Launched for ULHT

Specialist Nursing Campaign Launched for ULHT

Just R’s latest campaign for United Lincolnshire Hospitals NHS Trust (ULHT) has launched, with the aim of recruiting to various Nursing positions in the Medical teams across the multi-sited Trust.

The campaign will run for two months across Facebook and Instagram, encouraging a tailored audience of passive jobseekers to leave their details and find out more information about Nursing roles in the Boston and Lincoln Hospitals’ medical teams.

The Just R team spoke to staff members across the Medical division, and used their experiences and insights to shape the campaign content. Short scripts were also created for several staff members to read to camera, and these videos were then featured throughout the campaign run.

The bespoke adverts will aim to reach a tailored audience of 70,000-130,000 people across the two social media platforms each month.

ULHT is also utilising Just R’s innovative Recruitment Pipeline Management (RPM) system to manage campaign enquiries. Here, Just R provides a callback service for each applicant within 48 hours of their enquiry, and details and qualifications are confirmed. Relevant candidate details are then passed along to the Trust.

Take a look at the ULHT Medical campaign in action here ›

ULHT Specialist Campaign
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Want to know more?

If you have a question or want to know more about Just R and how we can help with your healthcare recruitment, please do get in touch – we’d love to hear about your organisation and discuss how we can help you find and hire the staff you need in a more sustainable way.

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